WPXStudios | PPC Questionnaire

PPC Questionnaire

We are excited to optimize your online advertising campaigns through Pay-Per-Click (PPC) strategies. To get started, we invite you to complete our PPC Questionnaire. Your responses will play a crucial role in shaping your PPC campaigns, as they will help us understand your business goals, target audience, and preferred advertising methods. By sharing your insights, you enable us to create effective PPC campaigns that align with your objectives and drive meaningful results for your business.

PPC Questionnaire

Step 1 of 5

20%

Your name(Required)

Company name(Required)

Website URL(Required)

Monthly spend (excluding LSA*)(Required)

This helps us forecast and plan monthly spend accordingly. *Google Local Service Ads

Budget specifics?(Required)

Out of your total monthly spend, should we allocate portions (more or less) of spend to specific services?

Yes

Spend allocation(Required)

Please let us know budget specifics we should be aware of. The more specific the better! (e.g. 40% HVAC, 30% plumbing, 20% electrical, etc.)

Do you already have a Google Ads account?(Required)

Sometimes agencies keep ownership of accounts and that's a bummer.

Yes

Create a Google Ads account

Please go to Google Ads and sign up for an account. You don't need to create any campaigns, just make sure you set up your billing profile and add your preferred payment method, we'll handle the rest.

Google Ads CID #(Required)

When you're finished signing up for your Google Ads account, we need your Google Ads CID #. If you're logged in, you'll see a 10-digit number near the top left-hand side of the screen, please put that number here. We'll request Manager access to your account so you retain ownership of the account.

Google Ads CID #(Required)

When you log into ads.google.com, you'll see a 10-digit number near the top left-hand side of the screen, please put that number here. We'll request Manager access to your account so you retain ownership of the account.

Do you have call tracking set up? If so, what tools do you use?(Required)

Target market(Required)

Please provide a list of cities, zip codes, counties, etc. that you're wanting to target. The more specific the better!

Services priorities(Required)

If there are services that you're wanting us to prioritize, please put that information here.

Services not offered(Required)

Add services that you do not offer but are related to your other offerings here." (i.e. we install air conditioners, but not portable ones)

Unique Selling Propositions (USPs)(Required)

Are there any USPs you would like us to highlight in the ad copy? Is there anything we should avoid mentioning?

Approvals(Required)

Would you like to provide feedback and approve ad copy?

Yes

Established CPA goals

If you have a target CPA (Cost Per Acquisition / lead) goal, please put that goal here.

WPXStudios is a web design and development agency specializing in WordPress and WooCommerce. Our company values honesty and sincerity and is committed to delivering beautiful web designs quickly without sacrificing quality. Since our launch, we have completed over 500 projects.

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